The Ingersoll Rand Air Compressor is the Leading Name in Air Tool Machines

April 13th, 2022 by admin No comments »

The year of 1871 was very historic. In Paris, the working class rose up and briefly formed a commune based upon socialist principles, the first of its kind. On the other side of the globe, Simon Ingersoll patented his first steam-powered rock drill and subsequently founded his first company named Ingersoll Rock Drill Company. Ingersoll’s corporation then merged with Rand Drill Company in 1905 to form Ingersoll Rand.

Ever since the merger of the two companies, Ingersoll Rand has diversified from being a small firm specializing on making mining and construction equipment to become one of the world’s top manufacturers of several products. With yearly revenue of $13.2 billion, Ingersoll Rand is known is the quality maker of biometric security systems, refrigeration, and air compressors.

When it comes to compressors, Ingersoll Rand is one of the undisputed leading makers. A leader in compressor technology, they were the first to make oil-free air compressing units back in 1912. Since then, the company never stopped producing the quality Ingersoll Rand air compressor.

Why Should You Choose Ingersoll Rand?

Highly Efficient:

When choosing equipment one of our main priorities is efficiency. Will this product do the job well? Because Ingersoll Rand engineers do a thorough check on every product that rolls out of their factory, you can be assured that their compressors would perform at a highly efficient level.

Durable:

Durability is important when it comes to buying a compressor. Of course, a buyer would not want to buy a product that easily wears out. Non-durable equipment is surely a waste of money. With Ingersoll Rand’s compressor, though, you can be sure that no penny that you will spend will go to waste. Made from the highest quality material and designed by the most experienced engineers, these units are built to last for a long time even if constantly used for heavy-duty work.

Easy Maintenance:

Maintaining a compressor in top condition can be a challenge for some brands, but not with Ingersoll. Maintenance is never a difficult issue with these units. You will not sweat a lot and break your back maintaining their compressor products.

Portable:

Sometimes you may need to bring your compressor to a different location. In the old days, this might not be possible since old generation air compressors are really bulky and difficult to transport. As one of the oldest and premier maker of compressors, Ingersoll Rand knows the need for a portable air compressor. That is why their engineers have designed many of their units to be portable. With its package design, it can be easily transported and installed on a different job site.

Great Service:

One of the great perks that come with buying a product from this company is that you can be sure that they will continue to take care of your equipment even if you have purchased it for a long time. No matter where you are located, they are committed to providing the best assistance they can offer with your compressor. You can call their highly-trained engineers and technicians 24 hours a day, seven days a week if you have a question or problem with your Ingersoll Rand air compressor.

Business Success Using Marketing Research

March 29th, 2022 by admin No comments »

Launching your product? Want to know what the market is all about now? What does the data say about the current market status? Is it a good time for your product to be launched? Will the audiences perceive your product? How different it is from other products? These questions might arise in your mind always. For that there is a solution which is called Market Research.

What is Market Research?

It is the process of assessing the market for the launch of new products with conducting a thorough research directly with the consumer. This lets the company to identify its target market and gather statistics and data from the opinions gathered from consumers regarding the product. Market Research are mostly done by the companies itself or through third parties who are experienced in the market research field. A lot of marketing strategies can be used for market research such as surveys, product testing and directly approaching the consumer groups for their opinions regarding the product.

Now the question is What is the need for Market Research?

The purpose of doing market research is to assess the market related to the product or service to gather results how the consumers will react to the product. The companies may try to find out what the consumer likes and what not and where does their product stand between these and how to make it better so that the consumer perceives it. They can remodel the product according to that and bring about changes to the actual product so that it fares successfully in the market after its launch.

How is market research done?

Market Research requires a lot of strategies and plans to be implemented to bring out fair amount of results for the company. The companies develops variety of steps with proper planning. It gathers information regarding the market and the company must analyze the data that has been collected to look after the relevant data that can be used later on to bring modifications to the product.

What is the use of Market Research results?

The company which is planning to launch its new product must conduct the market research to find out consumers views and also data regarding the product. These data helps the companies bring changes to the new products. If the company thinks that any alterations is required to bring to the product which may result in bringing success to the product right before or after the launch. To catch the consumers eyes the companies use this data and statistics to make sure the product is worth showing interest for and the consumers will be in benefit.